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Top U.S. Obstacle Races drew 26,000 in December

19 Dec 2011

Leading obstacle races attracted 26,000 participants in December to wrap up the season. An estimated total of 443,000 signed up for obstacle races in the second half of the season.

The World’s Toughest Mudder in New Jersey marked the end of the obstacle race season.

Roughly 1,000 of the top finishing Mudders took part in the race, striving to complete as many laps possible in 24 hours. Each lap covered 10 miles and 40 obstacles.



Junyong Pak, of Beverly, MA won the World’s Toughest Mudder – Men’s race, while Juliana Sproles, of Ojai, CA, won the women’s race. According to race results, Pak completed seven laps, Sproles six. Each received $10,000 for the achievement.

December Participation – Brand Breakdown
T.M.  = 15,000
Warrior Dash = 7,154
Spartan Sprint = 4,050

2nd Half Season Tallies (July – December)
TOTAL: 443,500
July: 125,000
August: 72,500
September: 100,000
October: 65,000
November: 55,000
December: 26,000

 

Popularity
Popularity indicators as of Monday, December 19.

Tough Mudder
FB Fans
1,352,738 (Dec 19)
1,279,554 (Dec 5)

Twitter Followers
23,329 (Dec 19)
21,536 (Dec 5)

Warrior Dash
FB Fans
738,990 (Dec 19)
736,186 (Dec 5)

Twitter Followers
17,530 (Dec 19)
17,247 (Dec 5)

Spartan Race
FB Fans
687,902 (Dec 19)
673,274 (Dec 5)

Twitter Followers
15,517 (Dec 19)
13,938 (Dec 5)

Rugged Maniac
FB Fans
85,318 (Dec 19)
82,210 (Dec 5)

Twitter Followers
610 (Dec 19)
584 (Dec 5)

Metro Dash
FB Fans
69,631 (Dec 19)
67,196 (Dec 5)

Twitter Followers
570 (Dec 19)
555 (Dec 5)

 

News Highlights

Under Armour to outfit Tough Mudder
As part of the partnership, Under Armour and Tough Mudder will design a new obstacle that will be incorporated into all the 2012 events. In addition, with the help of Under Armour’s training specialists, Tough Mudder will develop a custom training program to prepare future participants for the unique rigors of the event. The program will be available through the Web sites and Facebook pages of each brand.

Whistler, BC reports increased tourism revenue, thanks in part to Warrior Dash
Tourism Whistler (TW) officials discussed future plans for business moving into the next few years. Citing this summer’s Warrior Dash as a prime example, Barrett Fisher, TW President/CEO, emphasized the need to bring more major events to Whistler. “With the Warrior Dash there were 4,000 people who otherwise wouldn’t be coming to Whistler stay overnight and this certainly is a critical priority for our team,” said Fisher. The Tough Mudder competition, is to take place June 23 and 24 at Whistler Olympic Park

Vail (Colorado) Daily column: Looking back at 2011
New events recruited to the Vail Valley include Tough Mudder, Ride the Rockies, Diva Half Marathon & the Snowball Music Festival, in addition to dozens of other traditional meeting groups resulting in guest spending in the valley of over $20,000,000.

Spartan Race launches “Race to a Million” contest to reach 1MM Facebook fans & benefit Armed Forces
In a year-end push to attain one million Facebook fans, Spartan Race has announced the “Race to a Million” contest. For every Spartan Race contest entry on Facebook received by 11:59 p.m. (PST) Dec. 31, 2011, twenty cents will be donated to Operation Gratitude…“Two of Spartan Race’s biggest commitments are getting people from all walks of life active, healthy and open to new challenges and supporting the brave service members of the Armed Forces,” said Spartan Race Founder Joe Desena.

Looking ahead: Training for the Spartan 2012 Death Race
With a completion rate of approximately 10 percent the Spartan Death Race in Vermont aims to emulate the vision of the elite Spartan soldier by providing a challenge that few can complete…Steve Cirucci’s own training for the race has included lifting and carrying large tree stumps and logs, running for long distances and more field training…But simply being fit isn’t enough, even just to qualify for the race. To be admitted for entry, Cirucci had to write an essay to the race organizers.

OCR Training Tips from a top finisher
Bottom line: You need to run as part of your training.  Get stronger and practice climbing up and over things (pull-ups are a must).  Learn to read your body and learn how hard you can go. Don’t be afraid to push the intensity but mindful of the full duration of the event and back off as necessary.

“Smart” exercise gadgets offers new alternative for training
It used to be that if you wanted to know how effective your exercise regimen was, you had to sign up for a gym membership or hire a personal trainer. Thanks to the advent of miniaturized, “smart” technology, however, getting fitness feedback has never been easier or more portable.

 

 

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